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Generate as usual.
Midjourney, Runway, Kling, ComfyUI. Your stack stays the same.
How it works
How a shot stays alive.
Generate as usual in your existing stack. BTW captures the trail behind every shot. Prompt, model, references, author. So any frame stays reproducible, weeks or months later.
See it in action
Watch a shot come together.
Just under a minute through BTW: add an asset, capture the prompt and model, link the references — until every frame is still traceable weeks later. Tap play for the full walkthrough with sound.
In three steps
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BTW remembers.
Prompt, model, reference, author. Auto-linked per frame.
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Six months later.
One click. That exact shot. Reproducible again.
One neutral layer. Everything your production needs.
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Organisation & continuity
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Projects, categories, tools. One searchable home
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Shared with your team. Not stuck in chat threads
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Versions and references that stay linked
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Documentation & clarity
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Prompts, models, and references per asset
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Answer client questions in seconds
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Built as a creative tool. Not checkbox theatre
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Teams & access
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Organization workspaces, invites, and roles
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Shared projects with clear roles
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Built for real teams. Secure, structured, shared.
The library
Everything you reuse, in one place.
References
Every reference, one shelf
Moodboards, lighting plates, location stills — every image you pull from lives in one place, sorted into folders and searchable in seconds. Each one carries its own rights status, so “can we actually use this?” is a glance away, not a scramble through old chats.
Prompts
The recipe behind every shot
Save the prompts that nailed a look and find them again in seconds — filtered by tool, model, or status. The exact recipe that worked last month drops straight into the next project, instead of living in a screenshot nobody can find.
REAL SITUATIONS
Problems BTW is built to solve.
Not case-study theatre. The real situations from AI artists and directors we designed around. If this sounds familiar, you're the audience.
01 · Continuity
The folder problem
Three weeks later the agency wants the old look back. And you're digging through five folders for a prompt you didn't label.
02 · Teams
WhatsApp is not a pipeline
Three AI artists on one job, everything in chat. Nobody knows who shipped which shot, with what model or reference.
03 · Documentation
The 6pm client question
Someone needs the exact prompt and reference for a frame from last month. Without a clear trail, you're guessing while the clock runs.
Let your layer take notes.
You keep working the way you do. BTW remembers. For you, and for anyone who joins later.